【Gulab 69 (2025) Hindi Web Series】

“Alexa,Gulab 69 (2025) Hindi Web Series what’s the traffic like on my commute?”

That's something you'll soon be able to ask in Ford's newest cars, including the upcoming electric F-150 Lightning pickup and first electric Mustang Mach-E.

On Thursday, the Michigan-based company announced that Amazon's Alexa digital assistant would be built into future Ford cars. It'll be available in all cars, not just those with premium packages. The first three years of the voice system will be free.

---

You May Also Like

---

---

Ford expects to have Alexa available in at least 700,000 cars in the U.S. and Canada by the end of this year. Eventually millions of Ford vehicles will come with it as a standard feature.

With Alexa baked into Ford infotainment screens, users will be able to access Amazon and Alexa features the same way they do at home with products like the Echo Dot. You won't have to push a button to activate Alexa. Instead you can just say the wake word, "Alexa," and then ask for assistance.

Mashable Light Speed Want more out-of-this world tech, space and science stories? Sign up for Mashable's weekly Light Speed newsletter. By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up!

You can use it for help with tasks inside and outside the car. So while you can deploy Alexa to play music for your ride or look up the nearest charging station, you can also ask the voice assistant to add something to your shopping list or turn on the (smart) lights in the garage back at home.

When you're out of the car, you can use Alexa on your smartphone to look up information about the car, like how much battery charge is left, or even start it remotely so it's warmed up before your trip.

"Alexa, help me out." Credit: ford

Taking a page from Tesla's playbook, Ford will also enable over-the-air (OTA) updates to add new features to cars through its Ford Power-Up program. 100,000 cars received updates earlier this year, including the new electric Mustang and the 2021 F-150 truck. Later, more customers, including those with the upcoming F-150 Lightning and Ford's revamped Bronco, will also have access to wireless updates. Ford expects to produce 33 million vehicles with Power-Up updates by 2028.

SEE ALSO: Ford reveals name of its first electric pickup truck

Ford's hands-free driving assistance system, BlueCruise, will be one of the future updates later this year for those with subscriptions. Another new feature that'll be downloaded into cars is Sketch, which turns the center touchscreen into a notepad for quick drawings, notes, games, and calculations.

No hands needed. Credit: ford Open a calculator in the Sketch app. Credit: Ford

During a press briefing this week a Ford exec sounded a lot like Tesla CEO Elon Musk when talking about OTA updates: "Vehicles used to just get older," he quipped. "Now Fords will get better over time."

Topics Alexa

• Shopping
• Digital Culture
• Life
• Social Good
• Science
• Tech
• Games
• Entertainment

• What cracked the Milky Way's giant cosmic bone? Scientists think they know.
• Discord voice chat rolls out to all Xbox users
• Stonewall Monument goes digital thanks to Google, NY LGBT Center
• 'Quordle' today: See each 'Quordle' answer and hints for November 19
• Bomb Envy
• Can you get verified on Mastodon? What to know.
• 'Dead to Me' deeply moving series finale connects 5 things to the pilot
• Wordle today: Here's the answer, hints for November 21
• The Anatomy of Liberal Melancholy
• Please enjoy a wide selection of riffs on Keanu Reeves's name

• Xiaomi Mi Max 3 is a phone for people with enormous hands
• Hugging Owl
• Justin Bieber impersonates Miley Cyrus in a brain
• Meryl Streep's transformation into Donald Trump is deeply disturbing
• PSA: Please don't jump out of a moving car for the #InMyFeelings challenge
• Glass phones are about to get really, really cool
• Mario Kart
• Apple iCloud data in China now stored by state
• 'Doctor Who' new season trailer soars with Jodie Whittaker: Watch
• Mark Zuckerberg thinks Holocaust deniers belong on Facebook

• The fat bears are already extremely fat
• Qatar vs. Ecuador livestream: Watch World Cup 2022 Group A
• Wordle today: Here's the answer, hints for November 21
• Stephen King live
• The Baffler’s May Day Round Up
• 'Quordle' today: See each 'Quordle' answer and hints for November 20
• Here's how to reserve your spot in the airport security line with Clear
• Google Doodle celebrates 50 years of Pride with a big parade
• 10 Tech Predictions for 2017
• Go Fund Me launches donation hub for Colorado Springs shooting victims

• Skype is finally shutting down
• How doctors really feel about the Apple Watch's health features
• 'Dead to Me' deeply moving series finale connects 5 things to the pilot
• Prince Louis stole the show at Queen Elizabeth's birthday celebration
• Waymo data shows humans are terrible drivers compared to AI
• Trump gets mocked after tweeting that the moon is part of Mars
• Stonewall Monument goes digital thanks to Google, NY LGBT Center
• Here's what happened with Beyoncé at the NBA Finals
• Q&A with tendercare founder and CEO Shauna Sweeney
• 'Dead to Me' deeply moving series finale connects 5 things to the pilot